Tips from the T-List

The Yin and Yang of Social Media was the theme of my luncheon keynote presentation at the 2012 Receptive Services Association of America Summit Conference held February 7, 2012 at the Hyatt Regency New Orleans. Many thanks go to Best Western International for their sponsorship of the event. For most,... (more...)

The Yin and Yang of Social Media was the theme of my luncheon keynote presentation at the 2012 Receptive Services Association of America Summit Conference held February 7, 2012 at the Hyatt Regency New Orleans. Many thanks go to Best Western International for their sponsorship of the event. For most,... (more...)

The Yin and Yang of Social Media was the theme of my luncheon keynote presentation at the 2012 Receptive Services Association of America Summit Conference held February 7, 2012 at the Hyatt Regency New Orleans. Many thanks go to Best Western International for their sponsorship of the event. For most,... (more...)

Google Flights heralds Google’s formal entry into the travel meta-search arena. Much has been made of the absense of intermediaries such as online travel agencies and meta-search competitors in lieu of direct booking with the airlines. Unquestionably, the game has changed. Since the announcement... (more...)

Google Flights heralds Google’s formal entry into the travel meta-search arena. Much has been made of the absense of intermediaries such as online travel agencies and meta-search competitors in lieu of direct booking with the airlines. Unquestionably, the game has changed. Since the announcement... (more...)

Hotel reviews and ratings are a hot topic of discussion and it’s getting hotter. Recent PhoCusWright research finds 43% of travelers are influenced by social media and that two-thirds of hotel reviews are submitted on Online Travel Agency sites, with the remaining 34% posted on travel review sites.... (more...)

Hotel reviews and ratings are a hot topic of discussion and it’s getting hotter. Recent PhoCusWright research finds 43% of travelers are influenced by social media and that two-thirds of hotel reviews are submitted on Online Travel Agency sites, with the remaining 34% posted on travel review sites.... (more...)

Every year Google launches over 500 improvements to its search algorithm. There’s a lot to learn from this video for modern day marketers. Focus on your end user It all starts with a focus on the user. “Google has made a huge investment in understanding what works for users (3:25)”... (more...)